Understand why AI recommends one brand over another.

AI shopping agents already influence millions of buying decisions. We're measuring how they choose.

We measure how AI discovers, evaluates and recommends e-commerce stores. Then we turn those findings into practical tools.

Get Your Recommendation Intelligence™ Report See Brand Reports
Average AI Commerce Score™ by category
66,090 Stores analyzed
55/100 avg across 66,090 scanned stores
56
Fashion
Risk: 20% · Best: 93/100
Fashion
57
Beauty
Risk: 17% · Best: 93/100
Beauty
57
Health and Wellness
Risk: 19% · Best: 94/100
Health
57
Food and Drink
Risk: 20% · Best: 87/100
Food
59
Home and Living
Risk: 15% · Best: 92/100
Home
57
Sports and Outdoor
Risk: 17% · Best: 89/100
Sports
54
Pets
Risk: 24% · Best: 84/100
Pets
57
Tech and Gadgets
Risk: 18% · Best: 93/100
Tech
56
Kids and Baby
Risk: 19% · Best: 83/100
Kids
59
Jewelry
Risk: 13% · Best: 85/100
Jewelry
AI Commerce Bar™
8Scoring factors · 0 to 49 AI Invisible Risk · 50 to 69 Low Confidence · 70 to 84 Moderate Confidence · 85 to 100 High Confidence · Live data · updated Jul 22, 2026
AI Commerce Score measures AI readiness and understanding signals. It does not predict recommendation frequency. Recommendation behavior is measured separately through Recommendation Intelligence.

From Research to Products

Everything we build starts with research. Everything we learn becomes a product.

Every experiment we run becomes something useful. Some findings become free tools. Others become detailed reports or long-term monitoring.

AI Commerce Score™

Free score and the 8 factors behind it.

Get Started
AI Readiness Report

A comprehensive analysis tailored to your store.

Customize Report
AI Monitoring

Continuous measurement of your AI visibility.

Learn More
Recommendation Intelligence

Understand why AI recommends your competitors.

Explore Analysis
AI Agent Snapshot

See what leading AI shopping agents understand about your store today.

View Details

Every product is built and validated using our research across 66,090 e-commerce stores.

Research that challenged AI commerce assumptions

AI Commerce Intelligence™ is the study of how AI shopping systems discover, evaluate, compare, and recommend brands.

Built from 66,090 analyzed stores and tens of thousands of AI recommendations.

We don't publish opinions. We publish experiments. The strongest findings become tools, reports and products.

The State of AI Recommendations Across Commerce 2026
Store quality doesn't predict recommendations
Measured using the AI Commerce Score™.

66,090 stores. Five industries. Almost no relationship.

40,000+Recommendations
1,490Distinct brands
5Categories
100Shopping intents
Read report
Web Search changes 77% of recommendations

Same model. Same prompts. Only browsing changed.

Explore findings
AI knows your website. Still won't recommend you.

Recognition. Understanding. Recommendation. Three different things.

See methodology
Getting considered isn't getting recommended

Recommendation Candidate ≠ Recommendation Winner

View dataset
26 public studies · 66,090 stores · 40,000+ recommendations · 1,490 brands · Browse all public research

Built in public.

Every experiment, every finding and every product starts in our own laboratory before it reaches customers.

Founder Lab
Our own Shopify store.
Follow the experiments
Research
26 public studies.
Browse research
Methodology
How every experiment is measured.
See methodology
AI Commerce Vocabulary
The language behind Recommendation Intelligence.
Browse glossary

We're still learning. Every new experiment is published. Every validated finding becomes a product. Every product helps merchants understand AI recommendations.

See Brand Reports Founder Lab Get Your Recommendation Intelligence™ Report

AI Commerce Score™

Measure your AI readiness.

Get your free AI Commerce Score™ in 10 seconds. See your score and the 8 factors behind it.

Free · No signup · No credit card · Results in 10 seconds