Research / Category Reports

Five categories, one relationship

Beauty, supplements, coffee, pets, and home & living: five categories, run through the identical method. 20 high-intent shopping prompts, 20 times each, 4,000 recommendations mapped to real AI Commerce Scores. Every single time, how often AI recommends a brand has little to no measurable relationship to how AI-ready its store is.

5Category studies
20,000Recommendations captured
20Prompts per category
5 published category reports

Same method, five markets

Each report holds the model, the prompt structure, and the scoring method constant, and changes only the category. The leaderboard and the frequency-vs-score chart look a little different every time. The relationship between them never does.

Five niches, one pattern

Five categories, and the answer never changed

Across beauty, supplements, coffee, pets, and now home and living, we have captured more than 20,000 recommendations and measured the same thing every time: the relationship between how often AI recommends a brand and how AI-ready its store is.

CategoryRecsBrandsOn-IndexMarketplacer-valueRelationship
Beauty4,00023857.6%0.4%+0.17None
Supplements4,00037133.5%4.9%−0.015None
Coffee4,00022849.8%1.8%+0.019None
Pets4,00040519.8%7.1%−0.366Weak negative
Home & Living4,000271~60%~21%+0.108None
Five categories, more than 20,000 recommendations, and not once is recommendation frequency meaningfully and positively related to store readiness. Three times the link is zero, once it is faintly negative, and here it is zero again. The conclusion is no longer a single finding, it is a replicated result: AI recommends from fame, not from store quality.

See where your store stands

Free AI Commerce Score across all 8 factors.

Find out exactly what AI agents see when they evaluate your store.

Free · No signup · Results in 10 seconds